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CD Sales Surge Driven by K-Pop and BTS

sfchronicle.com - Jul 19, 2026

A midyear report from data firm Luminate indicates that U.S. CD sales increased by 16% during the first half of 2026, reaching 16.3 million units. The San Francisco Chronicle reports that this resurgence is significantly fueled by K-pop fan culture, with CD growth outpacing vinyl sales by nearly 7-to-1. The outlet highlights BTS as a key driver of this trend, noting their substantial opening-week sales and the group's influence on merchandise-focused collectors. Mass-market retailers captured nearly 30% of the physical music market, a shift attributed partly to K-pop fandom. For the complete analysis of this format's unlikely comeback, readers should follow the original source link.

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